Work created at Brooks Running, as senior designer on the Brand Creative team.
Mailer that went out to prospective members of the Brooks Running ID Coach program, a group of coaches who are active in their running communities, share a passion for Brooks, and inspire people around them to run and be active. The box was a giant version of the Brooks shoebox, and when opened, recipients found a mini clipboard that illustrated the phrase, “Coaches have big shoes to fill.” Contents included a Brooks jacket and hat, a Brooks Miir water bottle, and a personalized notepad for the coach. Underneath, we included swag for their team: bags, lanyards, headbands, stickers, etc.