Work created at MOD Pizza, as an art director on the creative team.
Tis’ the season to give thanks! This holiday campaign spanned the Thanksgiving and winter holiday season, and encouraged customers to purchase a $30 gift card with the incentive of a custom-designed holiday coupon book. Not only did our book contain great savings, but we filled it with “Random Acts of MODness” messages customers could give to others to brighten their day, and the outside cover could be detached to form a gift card holder.
Client: MOD Pizza
Art Director/Designer/Illustrator: Dianne Vallier
Copywriter: Cody Permenter